Nhà cái Fun88 is an online entertainment platform with categories such as sports, casino, games, and lottery. Besides providing products, the brand also collaborates with many famous clubs, leagues, and athletes. From Burnley and Tottenham Hotspur to Andrés Iniesta, each partnership is associated with a stage of Fun88’s development. The article below summarizes the key milestones in chronological order for easy reference.
What is Fun88?
Fun88 began operating online in 2008. The platform brings together a variety of entertainment products on a single website, including sports, casino, games, and lottery content. Along with developing these categories, Fun88 has built a presence within the sports community through partnerships and sponsorships.
Fun88’s partners come from various fields. There are football clubs that sponsor jerseys, athletes who serve as brand ambassadors, and esports teams that collaborate for a specific period. Clearly distinguishing each role will help readers understand the brand’s development journey.
Stages of Fun88’s development and collaboration
The milestones below show how Fun88’s partnerships have gradually expanded from English football to basketball, esports, and cricket:
- 2008 – Fun88 website launched:The brand began developing an online entertainment platform with a wide range of product categories.
- 2010–2012 – Partnership with Burnley:Burnley Football Club was one of the first English football clubs to partner with Fun88. The two continued their collaboration from 2014 to 2016.
- 2012 – Beginning of partnership with Tottenham Hotspur:Fun88 became Tottenham’s betting partner. The relationship ran until 2024 and was renewed by the club in 2021, covering Asia and Latin America.
- 2014 – Robbie Fowler became a brand ambassador:The former Liverpool striker partnered with Fun88 from 2014 to 2019.
- 2015 – Shirt sponsorship for Burnley and partnership with Steve Nash:The Fun88 name appeared on Burnley’s jerseys. Around the same time, former NBA star Steve Nash became a brand ambassador; the two companies collaborated until 2019.
- 2017 – Shirt sponsor for Newcastle United:Fun88 was the shirt front sponsor for Newcastle from 2017 to 2023. Following that, the two parties continued their partnership as a betting partner in Asia.
- 2018 – Partnership with ONE Championship:This sponsorship marks Fun88’s presence in the combat sports sector.
- 2019 – Kobe Bryant becomes a global ambassador:The basketball legend partnered with Fun88 during the 2019–2020 period.
- 2020 – Partnerships with OG and Caribbean Premier League:Fun88 is partnering with the Dota 2 team OG until 2022, and also collaborating with the Caribbean Premier League cricket tournament.
- 2021 – Daren Sammy becomes a brand ambassador:The former West Indies cricket captain partnered with Fun88. That same year, Tottenham Hotspur announced a renewal of their agreement with the brand.
- 2022 – Collaboration with Iker Casillas:The former Spanish national team goalkeeper has become a brand ambassador for Fun88 for the period 2022–2025.
- 2023 – Added Tony Parker, Dale Steyn and Dabang Delhi K.C.:Tony Parker is the next basketball star to partner with Fun88; Dale Steyn represents cricket. In kabaddi, Fun88 News becomes the title sponsor of Dabang Delhi K.C. for the 2023–2024 season.
- 2023–2024 – Change of role at Newcastle, sponsoring Vizag Warriors:From 2023, Fun88 transitioned to being Newcastle United’s betting partner in Asia. In 2024, the brand sponsored the Vizag Warriors cricket team; the partnership with Tottenham also ended that year.
- 2025–2026 – Continued cricket sponsorship:Fun88 announces agreements with Dubai Capitals and Servotech Siliguri Strikers.
- 2026 – Andrés Iniesta becomes the new ambassador:In June 2026, Fun88 announced a partnership with the former Spanish national team midfielder.
From English Premier League clubs to national teams and leagues in other sports, Fun88’s list of partnerships is constantly expanding. Each period also reveals a different form of collaboration, from shirt sponsorships to partnerships with brand ambassadors.
Athletes associated with the Fun88 brand.
In addition to partnering with clubs and leagues, Fun88 also selects many athletes as brand ambassadors. Football and basketball are two sports with the most widely known figures.
| Year | Athlete | Role |
| 2014 | Robbie Fowler | Brand Ambassador |
| 2016 | Steve Nash | Brand Ambassador |
| 2019 | Kobe Bryant | Global Brand Ambassador |
| 2022 | Iker Casillas | Brand Ambassador |
| 2023 | Tony Parker | Brand Ambassador |
| 2026 | Andrés Iniesta | New brand ambassador |
Another collaborative milestone in the timeline.
Besides soccer and basketball,ANDFun88 is a notable partner in the field of esports. The two sides began collaborating in 2020 with a Dota 2 team. According to Fun88’s partner list, this agreement extends until 2022.
The inclusion of OG demonstrates Fun88’s expansion into esports partnerships while continuing to maintain relationships in traditional sports. Subsequent agreements with the Caribbean Premier League, Daren Sammy, and Dale Steyn further integrate cricket into the brand’s development.
When referring to these partners, it is important to record them correctly.role and stage of cooperationFor example, Newcastle United used to have Fun88 on their shirts before switching to a betting partnership in Asia. Robbie Fowler, Kobe Bryant, and Andrés Iniesta, on the other hand, partnered in personal capacities, not representing the clubs they previously played for.
Conclude
The journey of collaborating with clubs, athletes, and esports teams is a prominent part of Fun88’s development. These milestones help you better understand the brand and its partners through each stage. Before đăng ký Fun88 Therefore, you should learn more about the products and terms of use to make an informed choice.